Media Kit — The RFI Wire

Your Audience

Reach NYC contractors: the construction professionals in NYC and NJ who bid, build, and finance public and private projects every day.

Estimators pricing next week's bids. GCs deciding which sub to call. Owners chasing SCA, NYCHA, MTA, and DASNY work. Suppliers, bonding firms, law practices, software vendors—anyone whose business depends on knowing what's building in New York.

Where Your Ad Appears

The Punch List

The email briefing, sent Monday, Wednesday and Saturday at 6 a.m. ET and opened by contractors planning their week. One exclusive sponsor per edition.

RFP Wire Homepage

Logo + 2-line description above the live bid board—the most-watched section on the site.

Section Sponsorship

Present The Code, As-Built, Public Works, Private Development, or Policy & Zoning. Logo + sponsorship line on every piece in that section.

The Yard (Classifieds)

Post jobs, equipment, services where contractors buy iron and hire hands. Featured listings run 28 days.

Founding Partner Program

Get in first. We're locking in five founding partners at a founding rate on a 12-month commitment, any placement you want.

Founding Partner

Rate on request

Pick any single placement:

The Punch List sponsorship
RFP Wire homepage takeover
Section sponsorship (rotate monthly)

Plus: Free Yard classifieds during 12-month term. "Founding Partner" badge on your profile.

5 slots available

Standard Pricing

After founding partners are full, here's what advertising costs.

Placement	Rate	What's Included
The Punch List Email Sponsor	Rates on request	Exclusive sponsor of one edition (Monday, Wednesday or Saturday). Logo + link in the issue.
RFP Wire Homepage Takeover	Rates on request	Logo + 2-line description above the bid board.
Section Sponsorship	Rates on request	Sponsor The Code, As-Built, Public Works, Private Development, or Policy & Zoning. Logo on every article in that section for 30 days. The Incident Report is not available for sponsorship — it covers worker deaths, OSHA citations and stop-work orders, and no advertiser's mark belongs on that page.
Bundle: Email + Homepage + Section	Rates on request	All three placements for maximum visibility, at a bundle rate.
Classified Listing (The Yard)	Rates on request	Featured 28-day listing for jobs, equipment, services, shown ahead of the regular board. Photos and links included. Top 10% (Rates on request) guarantees a place in the top tenth of the whole board: with 500 listings, that is the top 50.

Placements are sold by the month and paid up front. Founding partners lock in their rate for 12 months regardless of standard-pricing changes.

A print edition is coming, and today's advertisers get it first. We're not putting a date on it until the paper is thick enough to be worth your money. When it launches, everyone advertising with us on the web gets first choice of print placement.

How to Advertise

Sign in to your account and browse available placements in real time. Order directly, choose your start date, and pay by card or bank transfer. Every ad is reviewed before it runs, and runs once approved.

Go to Advertising Dashboard →

Why Advertise on The RFI Wire

Precision targeting: Not "construction-curious"—these are the people writing bids and making purchasing decisions right now.
High intent: Readers check The RFI Wire daily because their next job might be inside. They're already looking.
Owned audience: Email subscribers and registered readers, not rented impressions. Our readers come back.
Editorial credibility: Your ad sits next to real journalism. That matters when you're selling to pros.
No noise: One sponsor per placement. You're not fighting 30 other ads for attention.

Questions?

Interested in a founding partner slot or a custom package? Reach out.